Search and Marketing

How Not To Run A Business or Web Directory

This blog called also be called “How To Spot A Crap Directory“. I have Google Alerts set up to tell me whenever a new niche directory comes online. Today a promising one appeared, but it soon proved to be a waste of time, so I did not submit my details. The “in yer face”...

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Online Dating Agency Scams Revealed

There used to be a time when if a woman wanted to con a man out of a lot of money she would have to befriend him, woo him, marry him then run off with the cash. These days it can happen in a virtual environment without anyone ever meeting personally. Not only that,...

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Her Majesty Queen Elizabeth II Online – How The Queen Gets Social Online

Her Majesty Queen Elizabeth II Online – How The Queen Gets Social Online

The Queen’s Speech on YouTube Dec 23, 2007 The Queen has made the biggest technological leap since she broadcast the 1957 Queen’s Speech on television. This year her speech can be seen, and heard, on YouTube. Her Royal Highness has even set up her own channel on YouTube, The Royal Channel. The Royal Channel also...

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Comparison of a few Website SEO and Grading Tools

There are many websites that now provide a grading service for your site. Some are focussed on SEO and marketing and some are strictly for web design and coding. Many of these sites provide traffic statistics on other sites, however none of them have access to the web logs. So how accurate are they? Are some...

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Do We Need SEO Forums Anymore?

When I started on my Internet journey about 4 years ago I was advised by a close friend who was in the know to learn SEO. Naturally (at the time) I joined an SEO forum where I could ask questions, read threads and learn from many professional SEOs. I have been fortunate to meet...

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Stanford Guidelines for Web Credibility

I just stumbled across this little gem from Stanford. It provides a list of features a website should have to boost its credibility. I saw it on a Googler’s social bookmarking page, and whenever you see something like that, assume that it is at least considered to be part of the search engine algorithm....

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Annoying Spammy Comments on my Blog

I get a lot of stupid comments on my blog that never make it past the strict moderators eye. Some of them are really quite funny, sort of inventive bullshit. Always they are very complimentary too. So I will share them here, as comments as they are intended to be, but I shall write...

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Why There Will Always Be A Need For SEO Professionals

I received an interesting email today from a Facebook group that I am a member of. This is it: Dear Members, This may sound a bit cheeky but we need your help to get us further up the rankings on Google…. Please visit this link: http://www.google.co.uk/#hl=en&q=florist+basildon&start=120&sa=N&fp=a73fa2ac306dd28e we are near the bottom of page 13...

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Christmas Marketing and SEO Campaigns for Your Website

OK, in previous years people have suggested that everyone should be doing Christmas campaigns to win more traffic etc at the busiest shopping time. Christmas is fast approaching, so apart from creating Christmas pages, what sort of things do people do? And do people search for “Christmas gifts” etc.? I know I never have....

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Beginners SEO: “I recently published my first website, but Google does not list me”

“I recently published my first website” That says it all. How recently? How many pages? How many links coming in? Plenty of unique, well written content? Relevant to theme of site? It takes time. You may be in a very competitive market. There a millions of websites out there now. You need links. And...

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Google Finally Declares Bing.com a Search Engine

Bing, Microsoft’s new search engine, has now been with us for a couple of weeks. There has been a lot of excitement throughout the webmaster world. Will Bing rival Google? Will it be another dud search engine? Some people are reporting that Bing’s Webmaster Tools are actually better than Google’s. Some are saying that...

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Old Web Copy Mistakes Come Back to Haunt

When I started Webologist in 2006 I was completely new to the internet, and very naive about how it all worked. Like most people, I made many mistakes, but slowly, as I learnt more, I went back and corrected them, often removing entire articles etc. But some errors of judgement are still lurking around....

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Grand National Tips: State of Play and Snowy Morning

My dad runs a horse racing blog which I bought him runnersandriders.co.uk a few years ago after he retired. He always said that he had no idea what to do once he retired. As I knew that he loved horse racing I did some domain name research and found that runnersandriders.co.uk was available, so...

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Google Explains its International Approach to Search

Google has this week published some details of its approach to increasing its Search services to a global audience. Although Google has been dominating the English and Spanish markets for some time, but it is aiming to improve the quality of search in all languages. Building a truly global search engine poses many problems,...

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Google Search Engine Update 31 October 2008 – OCR Update for PDF’s

Today there were quite a few changes in the Google search pages, with many sites dancing a jolly little jig while Google was making an important update to its search algorithm. I was curious, so did a bit of digging, and eventually found a possible reason on Google’s official blog. here is an excerpt...

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