In true cheap blogging fashion many people have shared Google’s new guidelines for web content quality. Ironically, it is this type of sharing without adding value or providing a reason for sharing that Google despises. Why share something other than a link to the source if you have nothing to say about it other...
Just seen a new Google search results layout. Rather than the traditional view with the the “cached” and “similar” links below the description snippet, now you click a big grey arrow to the right of the result to open up the preview which then has the extra details too. This all covers up the...
SEMRush provide a wide range of data on any given website which is designed to help you to monetize and promote your site better. Whether you wish to analyse your competitors or improve you own search engine and marketing campaigns SEMRush provides the tools and information to help.
A while back I blogged about Google buying ITA Software. In fact, it was only in April 2011, but seems much longer ago for some reason. Anyway, today Google have given us a first look at the new product that they have put together using the ITA Software that they acquired earlier this year....
For years, social media has been seen as a marketing fad. Naysayers have declared that social media is for individuals, not businesses. Nowadays, however, it will be very difficult to claim that social media is a fad that is here today and forgotten tomorrow. For one, the world’s most famous and best brands have...
If you have not seen any action on your Clickbank account for the last few days do not panic just yet, they are undegoing some major maintenance. Here is there message. I share it here as I could not find anything about it on the site for ages, sent 2 emails which were not...
Lesley Morrissey is an expert in readability and a professional copywriter. She has worked for leading advertising agencies such as J Walter Thompson and BBDO. She has recently published her first eBook, How to Market your Business Better in 30 Days. This eBook provides an excellent introduction to marketing with an emphasis on online marketing...
Just read on the BBC that the ASA (Advertising Standards Authority) are investigating an allegation from KwikChex that some reviews on the holiday guide website Tripadvisor may be fake. We are not talking about a few possible fake reviews, the BBC state that KwikCheck have suggested that 5-10 million reviews could be fake. That...
I am trying to determine if my main site has seen yet another fall in PageRank or if it is just a temporary problem caused by Hurricane Irene. Yesterday I saw a reduction in traffic of up to 50% from New York state and some other eastern states. This is extremely worrying for my...
News just in that Steve Jobs has stepped down from his position of CEO for Apple. He will remain as chairman though. He stepped down a few years ago when he was recovering from pancreatic cancer but took control again once he was fit to do so. Tim Cook Replaces Steve Jobs Tim Cook...
The UCAS website has crashed. UCAS is the clearing which is used by students who do not attain the grades required for their first choice university. UCAS are now providing help via Facebook (www.facebook.com/ucasonline) and Twitter (twitter.com/#!/ucas_online) which is handy as the UCAS system has crashed. According to the Twitter page there are 2 people who...
Just heard from Pierre Far, Googler that hangs out on Google+, that the all new sitelinks have been rolled out. I just Googled “Webologist” and sure enough, there is now a page full of site links. Fantastic. This means that now when people search for a brand they are far more likely to see...
Dragons are extremely protective of their nest. They are certainly not famous for taking aggressive actions against them or their loved ones lying down, and Duncan Bannatyne, the multi-millionaire entrepreneur and business investor on Dragons Den, is certainly no exception. In a story that is reminiscent of a Hollywood action-thriller plot and broadcast through Twitter,...
Sorry Matt Cutts, you will have to leave my Google+ circle, goodbye. I had to ditch Larry Page because I started to develop RSI from muting all his posts / photos. Now the same is happening with Matt Cutts. This evening Matt Cutts (he works for Google by the way, in the search department) posted a...
I am not sure when it happened, but at some point in the last year or so, every single bad or even just annoying event has lead me to want to take action. And that action is always the modern day equivalent of a leaflet campaign, i.e. a blog. Sometimes a website. In the...
(in case you are wondering why there is such a big banner showing "Weboligist" here, let me explain - it is to prevent the image below appearing every time a page is shared on Facebook!).
