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penguin 4
Search and Marketing

Goodbye Penguin Updates

November 3, 2016August 8, 2021

Google Penguin 4.0 is now an official part of Google’s Core Algorithm. The announcement that Penguin now runs in real time within the core search algorithm means that the latest …

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Search and Marketing

Heading To SMX West? Our Local Top Picks

February 29, 2016August 8, 2021

Local Activities To Enjoy In San Jose When Attending SMX Events Local activities to enjoy before or after the SMX event in San Jose, California. Unwind with some water park …

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Go Guides logo
Search and Marketing

Goguides are asking for money after years of silence

October 24, 2015July 3, 2019

This is weird. Email just received: From: teamsupport@goguides.org Date Submitted: 2/9/2008 Your website is due for a yearly review. All listings aging over twelve months in GoGuides require a yearly human …

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Search and Marketing

7 Ways To Rank Better In Google Maps

July 28, 2015July 3, 2019

On July 24, 2014, Google released another algorithm update with the code name Pigeon. The aim was to give preference to local search results. Moz did a comprehensive survey on …

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Search and Marketing

Business Intelligence In Your Social Media and SEO Campaigns

July 13, 2015August 8, 2021

Learn why your company needs Business Intelligence to discover hard facts about your customer’s online consumer habits and interests.

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Search and Marketing

Knowledge-Based Trust: Estimating the Trustworthiness of Web Sources

June 9, 2015July 3, 2019

The following research paper was written by a team of Google search scientists. It was published in Proceedings of the VLDB Endowment and released under the Creative Commons AttributionNonCommercial-NoDerivs 3.0 Unported …

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Matthew Barby Twitter photo
Search and Marketing

BrightonSEO April 2015 – Link Building Session – Matthew Barby

April 18, 2015August 8, 2021

Link building is still a major part of an SEO’s job. Google says that we must build natural links – Google does not say that we must not build any …

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Tescomobile flux - Jon Earnshaw
Search and Marketing

BrightSEO Spring 2015 – SERPS Session Highlights

April 18, 2015July 3, 2019

In March I started a new job, working for the only SEO agency in the village. As part of my continuous improvement training I was sent down to BrightonSEO to find …

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Search and Marketing

Mobile Friendly D-Day is 21st April

February 28, 2015July 3, 2019

D Day is 21st April Announced on the Google webmaster central blog: http://googlewebmastercentral.blogspot.co.uk/2015/02/finding-more-mobile-friendly-search.html “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will …

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Google analytics real time
Search and Marketing

Google Analytics Real Time Data

October 22, 2014July 3, 2019

Google Analytics allows webmasters to view real-time usage information. This is particular useful for monitoring when different pages are most popular and how people access your website (e.g. mobile, tablet …

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Search and Marketing

Digital Marketing Jargon Explained

October 16, 2014October 16, 2014

Well, it’s back to college for me! Just start a Digital Marketing course that is run by the University of Southampton on the FutureLearn platform. If you have not already …

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Search and Marketing

The Seedy and Desperate World of Comment Spam

March 13, 2014August 8, 2021

Today somebody left a comment on a website I manage. The page they left the comment on was reviewing a new service in the industry that launched in 2011. It …

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Search and Marketing

Google Provides Disavow Updates

January 30, 2014July 3, 2019

Today and uploaded another disavow file to Google Webmaster Tools. And a little afterwards, I received an email informing me that it had been processed. Not sure what processed means …

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Search and Marketing

WebMeUp – a new SEO and backlink tool

January 29, 2014July 3, 2019

I recently came across WebMeUp.com while searching for new ways to track down dodgy backlinks following a Google Penguin penalty. I had already used Google Webmaster Tools but felt that …

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Search and Marketing

Spy On Your Competitors With SEMRush

March 8, 2013July 3, 2019

I recently wanted to look at what a competitor site was up to regarding their online marketing, and decided to make use of SEMRush from SeoQuake. SEMRush provides both SEO and Adwords …

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